Sport, our ally in raising awareness of global warming

Sport is much more than a means of keeping fit or having fun. It can also be a powerful tool for raising awareness of climate issues. The combination of physical activity and environmental commitment is gaining ground, offering a dynamic and positive approach to the ecological transition. It's more effective, more fun and, let's face it, a welcome change from endless lectures!
Movement as a means of raising awareness

Integrating sport into awareness-raising initiatives captures attention in a fun and engaging way. Physical effort encourages memorization and involvement, making it an excellent teaching aid. For example, plogging, an activity during which participants have to collect waste while running, transforms a simple physical activity into a concrete gesture for the environment. By combining exercise and learning, these initiatives turn abstract concepts into concrete experiences.
Using sport to raise awareness

Global warming is already having an impact on many sporting disciplines, from skiing and water sports to marathons held in areas subject to extreme heat waves. Faced with these realities, some athletes and sports organizations are mobilizing to sound the alarm and promote more responsible behavior. After all, running a marathon at 40°C is a challenge... but not necessarily the one you want to take up!
This makes sporting events ideal platforms for raising public awareness of the climate emergency. For example, some competitions include ecological quizzes or impose eco-responsible rules, such as the reduction of single-use plastics and the optimization of transport.
Athletes committed to the climate
Top athletes play a key role in this dynamic. Their notoriety enables them to influence thousands of people and draw attention to environmental causes. Many athletes are now involved in ecological initiatives, from promoting sustainable lifestyles to organizing environmentally-friendly sporting events.
Learning by moving: an innovative approach
The association between physical activity and learning is based on sound neuroscientific principles. Activating kinesthetic memory - learning through movement - improves retention of information. It also reduces the anxiety associated with climate discussions, which are often perceived as alarmist.
Initiatives based on this approach are multiplying, proposing interactive workshops where participants must complete physical challenges while answering questions about the environment. For example, a soccer or basketball match can be organized where each goal or basket scored triggers a climate-related question that the team must answer correctly to keep its score. An original way of applying pressure... but this time, it's positive pressure! This type of format encourages engagement and makes learning more accessible.
At SPART, we value individual efforts and encourage our users to adopt soft mobility.
Combining sport with global warming awareness is a winning strategy. By mobilizing body and mind, this approach makes ecological issues more concrete and motivating. With the support of athletes and sporting events, it's possible to accelerate awareness and encourage positive action for the planet.
Sport, much more than a leisure activity, is becoming a driving force for ecological change. 🌳
By Candice Lhomme

This five-part guide presents practical and effective methods for integrating teleworkers into physical and sporting activities, thereby promoting their well-being and commitment.
In this study:
👉 Understanding the specific needs of teleworkers
👉 Setting up adapted sports activities
👉 Promoting commitment and participation
👉 Integration into the corporate culture
👉 Evaluation and ongoing adjustment
to adopt sport at work

Find out at a glance why integrating Physical and Sports Activity (PSA) into the workplace is a powerful lever for your teams' well-being and performance.