Corporate recognition: a key lever for motivation and success

13/01/2025

In an ever-changing professional world, corporate recognition is more than ever a key driver of motivation and productivity. Valuing employees' efforts helps to strengthen their commitment, encourage innovation and create a positive corporate culture. Find out how to effectively integrate recognition into your organization to maximize its benefits. And no, it doesn't (only) involve donuts in the break room. 🍩

What is corporate recognition?

Corporate recognition refers to all practices aimed at rewarding employees' contributions and achievements. Whether formal or informal, individual or collective, it plays a central role in reinforcing a sense of belonging and motivating teams. However, an anact survey revealed that 54% of employees feel they lack recognition at work.

 Why is recognition at work crucial?

1. Increased motivation

A recognized employee feels valued, which increases commitment and productivity. According to a study by qualisocial, employees who feel recognized at work are 5 times more committed than others.

2. Boosted performance

Companies that value recognition at work perform 1.7 times better than others. By creating an environment where efforts are appreciated, employees are more motivated and invested, which stimulates innovation and improves long-term results.

3. A caring corporate culture

Valuing efforts creates a positive work environment, encouraging collaboration, innovation and team cohesion.

4. Reducing stress and burn-out

Regular recognition helps prevent burnout and improves work-life balance.

5. Talent retention

In a competitive job market, well-being at work is the new lever of attractiveness. A culture of recognition attracts and retains the best profiles.

 

The different forms of corporate recognition

  • Verbal: A simple, sincere "thank you" makes all the difference.
  • Material: offer bonuses, gift cards or specific benefits. Because everyone deserves a little reward (even if it's not a trip to the Bahamas ⛱).
  • Personal development: Offer training or promotions to show that you believe in your employees' potential.
  • Public: Congratulate a colleague at a meeting or on your professional social networks.
  • Informal: Simple gestures such as checking in regularly.

 

How can you create a culture of recognition in your company?

  1. Define a clear policy: Establish specific processes to reward efforts on a regular basis.
  2. Involve managers: Train managers to identify successes and celebrate them spontaneously.
  3. Use the right tools: Digital feedback platforms facilitate recognition in the workplace.
  4. Personalize practices: tailor recognition to employees' needs and preferences.

Why corporate recognition is strategic

Recognition in the workplace is a strategic investment in employee well-being and corporate sustainability. So, are you ready to make your company a better place to work? After all, a happy employee is like a delicious cake: it radiates and makes everyone happy. 🎂😄

By Candice Lhomme

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